The Académie du Service is a leading consultancy and training firm specialising in managing customer relations and the entire service culture. Established in France but active in over 20 countries, the firm is run by individuals driven by a passion for service-led professions and inspired by a vocation to share their expertise on the principle of “consideration symmetry”© (whereby if you take care of your team, they will take care of their customers).
– Responsibility for digital communications (strategic framework, community management and events).
– Implementation of a marketing automation strategy in order to convey the Académie du Service’s know-how and qualify potential leads and prospective clients.
– General coordination of the company’s communications:
– Redesign of its visual identity.
– Redesign of the website to ensure greater consistency with the new service leadership position.
– Coordination and development of social networks, in particular Twitter and LinkedIn.
– Development of specific tools (www.symetriedesattentions.com).